To celebrate our 50th TWTW Blog, (because what’s a milestone without a celebration?) we’re mixing it up this week with a roundup of our Top 10 TWTW moments…
Remember when KFC ran out of chicken? How could you not?
People were ranting on Twitter, calling the police and even resorting to going to *whispers* Burger King for their fried food treat (God forbid).
But it was KFC’s crisis control that really got us talking in the office, making this one of our top 10 TWTW moments…
As they say, honesty is the best policy.
2. Something to Make your Heart Melt
Now if you’re an avid follower of ilk’s social channels (and why wouldn’t you be?) you’d know that we’re a rather dog-friendly office.
Whether we’re documenting our office dog Charlie’s day-to-day shenanigans, or photographing his canine friends around the Dock, we’re all over it.
Which means when it comes to campaigns involving doggos, they instantly catch our attention.
3. The One where Ross was Caught Stealing
Another one of our favourite TWTW moments was the week that everybody thought Friends star David Schwimmer had been stealing some beers in Blackpool.
But the icing on the cake was Schwimmer’s response to the allegations, in which he recreated the CCTV video, and commended the Blackpool police for their hard work.
— schwim (@DavidSchwimmer) October 24, 2018
…it’s still uncanny.
4. Moves Like May
How could we not include the moment that the nation stopped arguing about Brexit to revel in the Prime Minister’s… interesting dance moves.
Theresa May dancing looks like me drying the bathroom floor after I’ve had a shower pic.twitter.com/X7WCcbSu9U
— hollie (@quitcolleen) August 28, 2018
And with that, became a meme forever.
We even took our own spin on it in our #12DaysOfChristmas campaign (apologies for the shameless plug).
5. Love is in the Bin
Coming in at number 5 is everybody’s favourite anonymous artist, Banksy, with his nefarious move to shred his own painting at an auction back in October.
One comms agency boss described it as ‘PR Stunt of the Year,’ and despite the artwork being classified as ‘destroyed,’ the painting actually gained value.
Fair play, Banksy.
6. Giant Baby Trump
For our sixth top moment, we’re throwing it back to TWTW #24.
This was the week in which one absolute legend created a large blimp in the shape of president Trump dressed in a nappy, to protest the president’s contentious first visit to the UK.
The six-metre high balloon took off in front of The Houses of Parliament amongst thousands of protestors, causing quite the scene.
7. The Real John Lewis
Our next top moment was a brilliant move from social giant, Twitter who noticed a user unfortunately named ‘John Lewis’ (his exact twitter handle is: @johnlewis) who was receiving an unusual number of mentions from customers mistaking him for the popular retail brand.
Now everyone knows that in the run up to the festive season, there’s only one advert that matters. The John Lewis Christmas Advert.
But this year, Twitter beat them to it with their very own festive ad, featuring their lovely friend, John. John Lewis. Not John Lewis.
— Twitter UK (@TwitterUK) November 19, 2018
Bravo, Twitter, Bravo.
We’re huge fans of Greggs’ PR and social team.
But our favourite TWTW Greggs moment was the week that the Newcastle store reversed their shop logo so that it would reflect in Fenwick’s famous Christmas window across the street.
#Greggs have reversed their logo for free promo in Fenwick’s window’s reflection 😂😂😂😂
— .steven (@steveythunder) November 2, 2018
*Round of Applause*
9. It Nearly Came Home
It wouldn’t be a roundup of our favourite moments without a nod to (arguably), the most exciting event of the year. The time that it almost came home.
In TWTW #25 we paid tribute to some of our favourite World Cup memes. And boy, were there a lot.
Including, but not limited to:
— ً (@XKierranFletch) July 3, 2018
And also this belter:
What if I told you it’s coming home? pic.twitter.com/sUjxFLkGJo
— Puppy (@puppyvybes) July 3, 2018
Maybe next time it’ll come home, eh?
10. LEEDS LEEDS LEEDS
And finally, how could we not include one of our biggest achievements over the last year? Because we did our part, and yes, we do in a way feel responsible for Channel 4 making the executive decision to move its HQ to our beloved home, Leeds.
After fierce competition between UK cities, it was mighty Leeds that triumphed.
The Channel 4 Chief Executive, Alex Mahon stated that “Leeds put forward a compelling and ambitious strategy for how they could work alongside Channel 4 to further build the strong independent production sector in the city.”
Don’t mind us, whilst we give ourselves a pat on the back.
And that’s it folks! Our Top 10 TWTW Moments.
Don’t fret, we’ll be back next Friday with our usual run down of all the things we’ve been discussing / laughing at / crying about in the office. If only Ariana Grande could have saved that tattoo for next week!
‘Till then, ta ta!