With video calling suddenly such a massive part of home and work life, we felt there was an opportunity for CityFibre to create some fun creative content.
We pitched the idea of creating a suite of short social assets that show why having a full fibre broadband connection would really pay off when it comes to Zoom, Hangouts, Teams or any other video call platforms.
We created four mini videos, each offering a different snapshot of the sort of connection-related frustrations that’ll be familiar to so many – but that would never happen with CityFibre full fibre broadband infrastructure. Each video/post would then link through to a residential sign-up page.