Leeds Kirkgate Market is the largest indoor market in Europe, a living example of the rich history of the city. Until we came on board, the identity had fallen under the umbrella brand of ‘Experience Leeds Market’. All that changed when Leeds City Council selected us to complete a full rebrand project.
We wanted to do justice to the unique character of the market, and re-establish it as the beating heart of the city centre. That was the approach we set out to reflect in our branding and creative work.
