Path, the world’s first safety navigation app, approached us in March 2023 to help them drive higher app downloads and increase their impact across social media to their organic communities.
![](https://ilk.agency/wp-content/uploads/2023/08/ilk-Case-Study-Path-06.jpg)
Branding & Creative, PR & Digital PR, Social & Paid Media
Don’t walk home alone.
Path
![](https://ilk.agency/wp-content/uploads/2023/08/ilk-Case-Study-Path-10.jpg)
Assisting with wider brand-proposition development, and consultancy on web and app-store page UX and SEO, we now run an always-on campaign to support their continued growth across the UK and Ireland.
![Don’t walk home alone.](https://ilk.agency/wp-content/uploads/2023/08/ilk-Case-Study-Path-02.jpg)
![Don’t walk home alone.](https://ilk.agency/wp-content/uploads/2023/08/ilk-Case-Study-Path-04.gif)
![](https://ilk.agency/wp-content/uploads/2023/08/ilk-Case-Study-Path-07.jpg)