Samworth Brothers is one of the nation’s largest food manufacturers, and if you’ve ever picked up a tasty looking meal deal or an on the go wrap, you’ve nibbled on their work. But with marketing and brand teams on the go with everything from trend analysis and demographic research, to packaging development and working with the UK’s biggest retailers, they needed an agency with an effective and flexible integrated offering on hand to fill in the gaps.
Branding & Creative, Copy & Content, Strategy
A flexible, freethinking approach to food manufacturing.
Our work with Samworth Brothers has spanned everything from high-level strategic thinking around the future of food retail, through to product and brand design selling new high street concepts, and transforming internal reports and presentations from everyday PowerPoint decks to interactive, engaging assets.
In the process, we’ve challenged ourselves to introduce new ways of working, techniques and skills to keep things fresh – whether it’s new design software, interactive presentation tools or searching for innovative new ways to use real presentation and demonstration spaces touching on everything from VR to projection.
Through transparent, responsive account management and constantly refined ways of working, we’re now acting as a seamless extension of Samworth Brothers’ marketing team – with plenty more projects on the horizon, and a bright future for food manufacturing worth shouting about. And when our work feeds into the meal deal you see on the shelves at your local supermarket, all the better!
“ilk are a fantastic asset for us – they bring a fresh perspective, and they always go the extra mile to turn around work with business-critical deadlines. Their team has such an in-depth understanding of our business and brand, which makes all the difference.”
Amy Howard, Category Director, Samworth Brothers