Sanctuary Bathrooms offers a premium interiors experience for retail and trade customers, with a range of respected suppliers and a headquarters just round the corner in Leeds. So when they asked us to turn on the PR taps with campaign, reactive and proactive activity we dived right in.
PR & Digital PR, SEO, Social & Paid Media
Marketing the smallest room in the house.
Sanctuary Bathrooms
What began as an audience-focussed PR and SEO effort – identifying hot bathroom topics like ‘showers vs baths’ to cut through in the press – soon grew to encompass social and paid media too. Our tactics push their premium offering, highlighting a mix of product-specific messaging and industry thought leadership, whilst building out SEO-focussed articles on site. We’re also on hand for relevant trade PR, like the successful opening of a new warehouse.
Since beginning work in September 2023, we’ve achieved a shower of objectives spread across several challenging digital metrics, all with an ultimate focus on driving visitors – and customers – to site to see and spend.
