ilk bolsters management team with new senior PR and social media director
Leeds-based agency, ilk, has appointed Rob Jones to head up its PR and social media department as part of a wider team restructure. Jones stepped into the role in the new year and will be responsible for not only managing the current team and its clients but also helping to strengthen its PR and social offering and bring in new business.
Over nearly a decade at Birmingham-based integrated PR, social and search agency,WPR, Rob progressed from graduate account executive to divisional director, working on brands such as Worcester Bosch, Electrolux, Spirax Sarco, REHAU and Office Depot. By the time he left Jones sat on the agency’s senior leadership team and was responsible for managing a team of 16 PR, content, social and search specialists.
Rob joins ilk from Holbeck-based Brand8 PR where he was responsible for leading the agency’s B2B PR portfolio after making the move from the Midlands to Yorkshire.
Speaking on the move, Rob said: “I’m really excited to be taking on this role here at ilk. The agency stood out to me as a business set up perfectly to wow clients with fantastic creative and high-impact PR and social campaigns delivered across multiple channels.
“It’s become clear during my first few weeks that I’ve entered a vibrant, dynamic environment bursting with ideas and enthusiasm. I’m a firm believer that an agency’s most important asset is its people and no challenge has been too great for anyone I’ve had the pleasure of working with so far.”
ilk’s PR and social clients include fibre network infrastructure provider, Cityfibre; bespoke textiles retailer, Couture Living and world famous animation studio, Aardman.
Nev Ridley, MD at ilk, said: “We’re delighted to welcome Rob on board our PR and social media team at such a crucial time in the team’s development. Over the past 12 months we’ve used lockdown as an opportunity to evaluate our current offering and make changes to benefit not only our clients but the team itself and Rob’s appointment is a big part of that. We’re looking forward to seeing Rob’s impact on the team and working together on some really exciting projects.”
ilk offers a range of services including branding, strategy, video, design, PR and social. For more information please visit ilk’s recently relaunched website www.ilk.agency or follow on social at @ilkagency.