The Week That Was #26

Author:
17.03.2017

In a week that saw George Osborne named as the new editor of the London Evening Standard and Nicola Sturgeon launch her campaign for ‘Indyref2’, at ilk, we won a PRMoment Award for Best Low Budget Campaign of the Year! Get in!

Here are five other things that rocked our week…

1. Heinz announced that they’ve decided to run with the ‘Pass the Heinz’ ads thought up by Don Draper. The campaign, which features images of foods crying out for a slathering of ketchup, was featured originally in the popular AMC show Mad Men and is now being rolled out by the brand in print publications and billboards across NYC. Not only is this a clever PR stunt,  but we think it’s also a really great campaign!

 

2. Just in case you didn’t hear, we won the PRMoment Award for Best Low Budget Campaign of the Year! Our third award for the campaign! Here’s a photo of our Iain looking dead chuffed – well done lad, you deserve it.

(Ok, we’ll stop now.)

 

3. Unicorn toast is a now a thing. Dyed cream cheese, hundreds and thousands and gold leaf certainly aren’t the healthiest toppings, but we thought it looked pretty at least. People on social certainly weren’t convinced! Maybe we’ll just stick to peanut butter…

 

4. Us grammar geeks appreciated this story in The Guardian on how the Oxford comma allowed workers in America win a dispute about overtime pay. Proving that punctuation matters, the missing comma in Maine’s overtime laws led to a US court deeming them too ambiguous. When used wrongly, the Oxford comma can certainly lead to some pretty funny sentences, as this tweet demonstrated.

 

5. The new line up of Great British Bake Off was announced for Channel 4. Sandi Toksvig and Noel Fielding were named as the new presenters, while Prue Leith fills Mary Berry’s shoes alongside Paul Hollywood as the new judge. Time will tell whether or not the new set-up works as well as the BBC’s original show, but social had some great reactions to the news which got us smiling.